Why Isn’t Your Business on Facebook Already?
Every small business knows that Facebook is the most popular social networking site on the planet. Every SMART small business knows that if they’re not on Facebook yet, they’re missing out on a huge opportunity to connect with customers and grow their business.
What small business owners may NOT know is that they need to get started RIGHT NOW.
Ireland’s LaCucina Limerick has a simple recipe for success that any small business can replicate to get their business on Facebook TODAY and start seeing results TOMORROW! The Simply Zesty blog featured them because they were able to use Facebook to:
- Connect with 2,000 people, the majority of which were local and their best prospective customers
- Ask questions, post pictures, and p interact with her customers and prospects (a simple status update of “Pineapple on pizza?” got more than 60 comments)
- Leverage the popularity of restaurant frequenters, such as the Munster rugby team, by posting stories and pictures and helping the team’s fans become their own
- And have fun with their products with a great give-away – “Tag the Pizza” (they post a picture of their pizza, ask fans to “tag” themselves in the photo for a chance at a freebie, spreading pictures of their food throughout their fans’ friends)
- (Click here to learn more about how they’re using Facebook.)
You cannot afford to wait any longer for success like this. If you don’t get your business on Facebook RIGHT NOW, then your customers won’t be talking about your business at all…or worse…they’ll be talking with your competitors.
Click here to get your business on Facebook RIGHT NOW. Then, leave us a comment below with your business’s name and a link to your page. (We want to become your fan, too! 
)
Does your business already have a page on Facebook? Leave us a link as a comment below and share your success!
We’ll follow up next week with some great tips on what to do with your page, and who knows…we might just feature YOUR BUSINESS!
Bryan D. Jennewein
Nice site I will be spending some time on learning to build better marketing
Become a fan of Affordable Custom House Plans
http://www.facebook.com/pages/Louisville-KY/Louisville/20549866617?ref=nf&v=wall#/pages/Louisville-KY/Affordable-Custom-House-Plans-by-Plan-Ahead-Inc/40816080372?ref=mf
Thanks
Anthony
Thanks, Anthony! I became a fan just a few moments ago. How long have you had your fan page on Facebook? Are you doing anything to actively engage your customers or potential customers on Facebook? Any tips to share?
Our company really wants to be on Facebook, however we've been told you need to put a personal profile on first – the administrator. However with over 350 employees and people moving from one position in the company to another its hard to just make one person an administrator, yet we don't want to many people having access. If we make someone an administrator and they already have a personal profile on facebook they probably don't want their personal profile linked to the company. So how do we get over this hurtle?
Hi Michelle! Great question, and one that I think a lot of larger businesses are struggling to address. What seems to have worked well for us at Infogroup is to explore the delicate overlap between the "personal" and the "business" with respect to Social Media. In short, we permit connections between some employees personal accounts and Facebook pages, assuming that individual has taken appropriate steps to have their best foot forward in public social space (in this instance, by controlling access to their personal Facebook details with privacy settings).
When a personal profile is granted admin rights to a page, that connection is not made public knowledge. So, if you grant an employee admin rights to your company's page, when they post or comment to the page, it will appear as the page doing it, not the employee. Facebook keeps this information hidden. So there's very little risk of exposing who exactly is administrating the page, unless of course you want to. You might check out Chipotle's page as an example. Every time someone comments as the company, the individual driving signs his or her name. Other pages though, like Walmart, do not do this. It's really up to you!
Let us know if this helps!
Best,
Bry